Remember Those "We're Acting" Ads On Late Night TV For Some Dodgy Film And Television School? The Government's New Work Choices Ads Are Way Crappier.

I was going to whine about the horrible new Work Choices television ads but the hot, nice smelling and pretty haired kids at Lucky Boris Yeltsin Is Dead used their fiendish powers of charm, wit and dogged enthusiasm to READ MY MIND.

And they did so in a list.

The Top 5 Reasons The Workplace Authority’s “Two Mates in a Pub” Commercials are Unconvincing, Uncompelling and Downright Stupid:

1. Two guys walk into a bar. We keep expecting this joke to get funny. It doesn’t.
2. A pub, two “mates”, a basket of chips and two glasses - sounds reasonable…even pleasant. But there is no beer in the glasses. None. Could it be that with their spanky new AWA’s they don’t have enough coin for the next shout? Or the Australian Government could see fit to spend our taxes on shamelessly political commercials masquerading as information campaigns, but was too tight to pop for two schooners of XXXX Gold. Who knew?
3. There are no sodden coasters. There are some car keys on the table. The mates’ pants appear to coordinate with their shirts and do not appear to be pulling uncomfortably across their bellies. Have these people ever been in a pub?
4. The pub is not playing Shannon Noll.
5. The mates are talking about WorkChoices, rather than tits.

I hate everything about these ads.

The dialogue stinks of malformed leaky arse, the acting is limper than Australian Idol's Rock Night and the blokes' glowing anecdotes are so staged and unbelievable even the minister, Joe Hockey wouldn't have kept himself from guffawing himself wet when he handed over the cash to the ad agency.

Oh, and for government 'information advertisements' they're a little bit um.... FARKEN TEN TIMES TEN TO THE POWER OF TEN PARTISAN!

One star, Margaret.